Brand
All of our branding projects begin with you telling us your story.
Branding is not just about having a slick, concise new logo (although it doesn’t hurt). In order for your business to flourish you need to have strong roots. Through a well-considered library of brand assets including colour, type, graphics and more your business will have the legs to stand the test of time.
As creatives we want to understand what makes you different and turn that into what makes you stand out. Whether you are a new business or looking to re-energise your existing branding, we work with you to bring to life a new chapter for your business.
01
Discover your identity
How can we create something you’ll love without knowing what you like? Regardless of how big or small your project is, we place an emphasis on getting the discovery phase right and setting us up for success. Before putting pen to paper, or mouse to screen more likely, the first step is to learn your business goals and challenges to give us a design direction with a strong heading.
02
Develop your brand powers
Armed with a war chest of research and understanding about what makes your brand stand above the rest, we can tackle the challenge of building your new brand look and feel with confidence in our approach. Sometimes we find it first try, sometimes it takes time but you can trust that through considered refinement of concepts and visual details, we work within our team and with you to create a well-considered brand identity that aligns to you.
03
Go-to-Market
You might be thinking “now I have my logo, what do I do with it?”. An important step in our brand work process is developing the unique visual language you will speak in to connect with your customers or clients. Often including copy, graphic patterns, imagery consideration, colour and typography, we can assist in developing a brand bible that summarises the work we do together into a guide we can look back to as we continue to develop your brand in the future.
